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Writer's pictureMarco Baez Vergara

Should You Create a Custom Website or Use a Template?

Nowadays, there are many options for creating a website. You can use a template or create a custom website to fit your specific needs. But which choice is right for you and your business? How do you know which one is worth the investment?


When making that decision, there are many factors to consider, as both options have their unique benefits and drawbacks. This article will explore the pros and cons of custom websites vs. templates to help you make the best decision for your business.


3 Reasons to Create a Custom Website


Some businesses may be better off creating a custom website. Here are three reasons why:


1. You need a unique design.


If your business needs a unique design that isn't available in templates, you'll need to create a custom website. A custom website can be designed to fit your specific needs and branding, whereas templates are often generic and don't always look the way you want them to.


2. You want more control over your website.


If you want more control over your website, you'll need to create a custom website. With a custom website, you can choose the hosting provider, add or remove features, and change the design and layout. You're not limited to what's available in templates.


3. You need custom functionality.


If you need a custom functionality not available in templates, you'll need to create a custom website. Custom websites can be built to include any type of functionality you need, such as eCommerce, membership sites, or custom integration.


Limitations of Using a Website Template


When planning to create a website, another option you may have is to use templates. While it’s easy and readily available, it may not be the best decision. Here are three reasons why:


1. Templates usually lack big features.


Templates are often much cheaper and faster to create than custom websites. However, they also come with limited features that may restrict you from creating the kind of website you envision.


2. They offer basic functionality.


If you need a simple website that doesn't have many bells and whistles, then a template is a good option. Templates are typically less complicated and easier to use than custom websites because they only have the basic functionalities.


3. They don’t provide customization.


Templates don't offer custom functionality. This means that you only get the basic pages and features, such as a homepage, about page, and contact form. If you are looking to create a website that does more, templates may not be a good option.


The Takeaway


There are many factors to consider when deciding whether to create a custom website or use a template. Ultimately, the decision depends on your specific needs and budget. So, be sure to assess your needs and decide what's best for your business.


If you want a website that can perfectly represent your brand and send the right message to your audience, consider hiring web design experts who can translate your vision into a real digital product. At Emerald Sky Group, we have a team of expert web designers who are skilled and experienced in creating custom websites for branding and marketing purposes.

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